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It's an internet world and the world is on the internet.

Does your business need an effective and creative website?
Do you already have a website, but is looking rather old and tired?

If the answer is YES, then I can help!
I’m not going to bore you by creating a long list of why you need an effective website. You’ve made your way to this page which means you know what you need.

So, how can I help and what is the process?
Simple, I can create an effective and creative website for you. But it goes way beyond that. Web design has changed and evolved rapidly over the years and is still evolving at an astonishing rate that can make a website created just a few years ago look very old and outdated. One of the keys to an effective website is keeping it fresh. Your site is your online visual presence to the world. Keeping your site fresh and up to date is just as important as keeping your physical location presentable and in good shape.
A clean, well made and creative site will drive more traffic your way and help your business become more succesful. First impressions really do count!
So, what’s the process?
If you’ve taken a look on the logo design page, you’ll see the process presented as a timeline, the same goes for the web design process. The timeline below outlines the main key steps that I take when building a website.

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The Design Process

1. The Design Brief

The first step of the web design process is the design brief. This is when I discover the details of the project. Understanding your company’s goals for the website is essential. The design brief allows me to gather as much information about your company as possible from the basics of what your company actually does right up to your target audience and demographic. It also helps me to learn whether the company has an already established colour scheme and/or visual presence that needs to be incorporated into the new website. In some cases, a new website might be a good chance to start fresh and create a brand new visual identity, whereas in other cases it might be important that some kind of consistency is maintained.

2. Research

Once enough information has been gathered about your business and creative goals, the next stage is research. The design brief should have given me all that I need about your company, so now it’s time for me to look further at the industry you’re in, the current design trends that might run through that industry and also look at your competitors identity design systems to gain an insight into the effectiveness of various website styles.

3. Plan

Once I have enough research information, the next stage is the build plan. Work out the framework that the website will be built on, how many pages, how the pages are linked together etc.
At this point, I find that it helps to visualize the structure by creating a flowchart type graphic. This helps in a few ways as it’s something I can send to you so that you can understand the basics of the site and I also refer back to it throughout the build and design process. Think of it as a ‘bluprint’ of the site.
An example of a real life 'blueprint' that I created for another website.

An example of a real life ‘blueprint’ that I created for another website.

4. Develop

Once the overall structure is worked out, then it’s time to build the site around that structure. This involves adding text, images, creating a colour scheme, adding menus and developing the overall look of the site. I usually start with the landing page or home page as this may have a more visually defining look than the rest of the content pages. The main page really has to stand out and make your visitors want to look further. This may involve anything from sliders and animations to custom artwork, the possibilities are endless, but this is the most important page of the whole site.
Once that page is complete, I then move on to the rest of the sites inner pages. Adding content, images, galleries, social interaction etc.
This step of the process is the most time consuming, but it’s where the whole sites comes together.

6. Tweaks and Testing

Once the feedback has been received, I can then go ahead with any requested changes. The improved site will then again be presented. It’s important to me to get the website 100% as envisioned, so unlimited changes are not a problem.
Once we’re all happy with look and overall design, then it’s time to test, test and test again. The website will be fully cross platform and browser tested which means I will make sure that your sites performs exactly as it should on all the most popular web browsers and on all mobile devices from phones and tablets to laptops and pc’s.

7. Final Review & Refinement

After the testing, I will again invite you to view and test the site. This final review is important so it needs an in depth look. I’ll need you to go through the whole site and make sure you’re happy with every detail. If any part of the site needs refining, now is the time.

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